Dr PRATHIBHA RAJ M S
MBA, MCom, MPhil, PhD
ASSOCIATE PROFESSOR
Articles in Journals
Sl.No. Title Name of Journal / Vol. No. / Issue No. / Page Nos ISSN No. Date Published
1 Study On Testing The Stationarity And Co-Integration Among The Sectoral Indices Of National Stock Exchange Of India International Journal of Mechanical Engineering and Technology (IJMET / 9 / 7 / 505 - 515 0976-6340 07-Jul-2018
2 Factors Affecting Organic Farming Cultivation and Their Role in Achieving Sustainable Development Goals (SDG) journal of lifestyle and SDG Review / 5 / 1 / 1 - 23 2965-730X 13-Dec-2024
Books/ Book Chapter/Case Study
Sl.No. Title Author Names(s) ISBN No. Month Year
1 ICT as a Driver of Women?s Social and Economic Empowerment ANAND PATIL,BIDISHA SARKAR, PANKAJ DHAUNDIYAL, PRATHIBHA RAJ M S , ROSHNA THOMAS,SANA MOID 9781668461181 /
2 Meaningful Tourism Strategies and Future Development LAKSHMI R B,ANAND PATIL, GOWRI SHANKAR R, PRATHIBHA RAJ M S ,PANKAJ KUMAR TYAGI VIPIN NADDA AJIT KUMAR SINGH 978-1-83797-838-0 /
3 Meaningful Tourism Strategies and Future Development ANAND PATIL,GOWRI SHANKAR R, LAKSHMI R B, PRATHIBHA RAJ M S ,AJIT KUMAR SINGH, PANKAJ KUMAR TYAGI, VIPIN NADDA 978-1-83797-837-3 /
4 Machine Learning and Modeling Techniques in Financial Data Science DHANYA K A,PRATHIBHA RAJ M S , PRIYAKRUSHNA MOHANTY, SHIKHA MALHOTRA,HAOJUN CHEN 9798369381861 /
5 AI's Transformative Impact on Finance, Auditing, and Investment PRATHIBHA RAJ M S ,DHANYA K A, PRIYAKRUSHNA MOHANTY, SHIKHA MALHOTRA 979-833730131-0, 979-833730129-7 /
Participation in Seminars/Conferences/Symposium
Sl.No. Name of the Conference /Seminar /Symposium Type of Program Title of the Article Role Venue/Place Date
1 6th International Conference- COVID-19:IMPLICATIONS FOR BUSINESS CONFERENCES International Trade Flows And Exchange Rate Volatility Of Inr PRESENTER) St. Aloysius College- Post Graduate Department Of Business AdministrationMangalore 08/06/2022
2 International Conference on Contemporary issues in management CONFERENCES Study Of "Market Dynamics In Crisis: Unravelling The Impact Of International Shocks On India's Banking And Corporate Sectors PRESENTER) International School of Management Excellent ISMEBangalore 23/02/2024
3 International Conference on Business Dynamics and Sustainiable development 5.0 CONFERENCES Robo Advisers and Sustainable Finance: Evaluating Factors affecting willingness to adopt AI Driving Financial Advisors PRESENTER) St. Joseph's UniversityBangalore 14/03/2024
4 Industry 5.0 Global Competitiveness CONFERENCES Financial Management Strategies for MSME's during industry 5.0 to remain globally competent PRESENTER) K S Rangaswamy , School of Commerce and MSME TechnnologyTirugencode 27/09/2024
5 Fostering Innovations & Trends: Role of Academia & Industry (FIT-RAI 2025) CONFERENCES Effect of changes in the economy on the Investment Habits of Generation Y and Generation Z PRESENTER) The Tamilnadu Dr. Ambedkar Law Universiitychennai 03/01/2025
6 International Conference On Technology Disruption In Business And Tourism: Decisive Strategies CONFERENCES PARTICIPANT) Bangalore 24/01/2025
7 Two Day National Conference on Integrating Equity & Diversity in Business for a Sustainable Future (IEDBSF - 2025) CONFERENCES How do women entrepreneurs mediate change for sustainable medical tourism? Toward an inclusive, gender-responsive model PRESENTER) Jain University (Deemed to be University) CMS Business SchoolBangalore 18/06/2025
8 4th World Conference on Management, Business, and Finance CONFERENCES Streaming Dominance and Economic Signals: An Empirical Analysis on Netflix's Stock Market Performance? PRESENTER) 4th World Conference on Management, Business, and FinanceDubai, UAE 12/12/2025
Invited Talks
Sl.No. Titel of the Program Name of the Program Date Name of the Institution
1 Predictive Financial Modeling for Startups: Assessing Revenue & Profitability in the First Five Years Faculty Expert Talk 13/11/2024 Dayananda Sagar Academy Of Technology And Management
2 Deciphering Financial Statements WORKSHOP 09/02/2026 Dayanand Sagar Academy of Technology and Management
3 STOCK MARKET ANALYSIS USING EXCEL - Audience 4th Sem MBA Students WORKSHOP 12/02/2026 MOUNT CARMEL COLLEGE, MBA DEPARTMENT
Patents
Sl.No. Title of Invention Inventor(s) Filing Date
1 DYNAMIC GOVERNANCE MATRIX FOR DECISION MAKING OPTIMISATION PRATHIBHA RAJ M S 14-Dec-2024
2 Autonomous Governance Enhancement System (AGES): Leveraging Al for Comprehensive Board Governance Optimization PRATHIBHA RAJ M S 26-Dec-2024
3 Snap safe micro plastic cutting device PRATHIBHA RAJ M S 01-Aug-2025
Workshop/FDP/Training programme
Sl.No. Name of the Workshop/FDP/Training programme Name of Organiser Level Role Date
1 University Roundtable on FinTech and Al in Finance CFA INSTITUTE, CFA INSTITUTE National Participant 29/11/2025
2 Predictive Financial Modeling and Valuation for Startups? Learning and Development Cell - BRC Campus - Christ University - SCHOOL OF BUSINESS AND MGT,  Regional Invited Resource Person/Trainer 28/11/2025
3 EMPOWERING EDUCATORS BY BUILDING THEIR EXPERTISE IN SECURITIES MARKET NATIONAL INSTITUTE OF SECURITIES MARKET - NISM, NATIONAL INSTITUTE OF SECURITIES MARKET - NISM National Participant 26/05/2025
4 FACIULTY DEVELOPMENT PROGRAM 2025 HRDC,  Institutional Participant & Presenter 19/05/2025
5 Transformative Teaching Toolkit for Management Educators Christ University - SCHOOL OF BUSINESS AND MGT,  Institutional Participant 13/11/2024
6 Advanced Portfolio and Crude Oil Market Analysis Using Bloomberg Christ University - SCHOOL OF BUSINESS AND MGT,  Institutional Participant 05/10/2024
7 PYTHON MASTERY FROM FUNDAMENTALS TO GUI PROJECTS INSPIRE SOFTECH SOLUTIONS, INSPIRE SOFTECH SOLUTIONS National Participant 30/09/2024
8 ENHANCING RESEARCH ACTIVITIES IN HIGHER EDUCATION Christ University - SCHOOL OF BUSINESS AND MGT,  Participant 28/09/2024
9 30M TRAINING CCD Christ University,  Institutional Participant 25/09/2024
10 Investment Banking: Financial Analysis and Valuation COURSERA, illinios International Participant & Presenter 03/07/2024
11 OBT Christ University - SCHOOL OF BUSINESS AND MGT,  Institutional Participant 22/09/2023
12 FDP 1 2023 Christ University - CEDBEC & IQAC,  Institutional Participant 26/06/2023
13 30M TRAINING CHRIST UNIVERSITY- BGR CAMPUS,  Institutional Participant 02/02/2023
14 MIND OVER MARKET THE TRADING MINDS, THE TRADING MINDS National Participant 09/12/2022
15 Curriculum Design and Revision with specific focus on OBE STAFF DEVELOPMENT COLLEGE,  Institutional Participant 05/12/2022
16 MANAGEMENT DEVELOPMENT PROGRAM SCMS Cochin School of Business,  Institutional Participant 23/07/2022
17 FDP i Christ University - CEDBEC & IQAC,  Institutional Participant 06/07/2022
18 QUALITY IMPROVEMENT PROGRAM CHRIST UNIVERSITY- BGR CAMPUS,  Institutional Participant 30/05/2022
19 OFFLINE ORIENTATION PROGRAM Academic Staff College,  Institutional Participant 07/12/2021
20 Financial Modelling and Valuation SCMS Cochin School of Business,  Regional Participant 27/09/2021
21 FDP i CEDBEC & HRDC,  Institutional Participant 16/06/2021
22 RESEARCH AND PUBLICATION -PERSONALITY DEVELOPMENT PROGRAM CHRIST UNIVERSITY - CENTER FOR RESEARCH,  Institutional Participant 07/06/2021
23 ORIENTATION PROGRAM STAFF DEVELOPMENT COLLEGE,  Participant 03/05/2021
24 QUALITY IMPROVEMENT PROGRAM STAFF DEVELOPMENT COLLEGE,  Participant 03/03/2021
Awards/Achievements/Others
Sl.No. Name of the Awards/Achievements/Others Description Organisation Month/ Year
1 Prathibha Puraskara Recognition by Bobbarakamme Seva Samiti for completion of Phd. - Cash Prize and Certificate BOBBAKAMME SEVA SAMITI 18 December 2022
2 Best Paper Award NAAC Sponsored National Conference SURANA COLLEGE 04 September 2015